How To Use Amazon To Generate Tons Of High Quality Content Easily

Amazon started off selling books, branched out into music and now sell everything - including kitchen sinks.

But for content, it’s the book section that should interest us most.

Imagine for a moment that you are standing in a huge real life bookstore in your nearest city. Now imagine that you had all the books on the subject you were researching open at the same time right in front of you.

How would you like to be able to flick through all the books simultaneously and instantly find the pages with the keywords on them, and then be able to read the actual pages?

This is what you can use Amazon for.

They have a brilliant new tool that is just perfect for researching content called “Search Inside!?”

All of the results that you find in each of the books are highly targeted, 100% specific to your niche and your research needs. All of the results are from books by expert authors on their subject, not some spotty 16 year old with a blog.

Big companies have deemed the content good enough to invest the money to publish the book, now you get to read it online in an instant.

This is a content creator’s dream; exact laser-targeted answers to all your questions, whole pages of content on your subject that you can read, digest and rewrite, and best of all delivered to your computer in just seconds.

Here’s a real life step-by-step example to show you how it’s done. I’ve used gardening as an example but your search can be as wide or narrow and tightly focused as you want.
STEP 1:

Log into Amazon, you’ll need an account if you don’t have one and a credit card on file for verification. At the top of the page click on the “Amazon.com” tab.

STEP 2:

In the search box just under it select “Books” and enter your search term in the box beside it. I used “gardening” and from the results I got I selected “New Illustrated Guide to Garden — by Reader’s Digest editors” which was Item 3 on the list. I chose this because it had the Search Inside!? logo at the top of the image of the book cover.

STEP 3:

When you click on the book title link, there is the product description and price, then several more sections underneath with yellow/orangish. The 6th section is called “Inside This Book” and this is the one we’re interested in.

At the bottom of the “Inside This Book” section is a search box where you can search this book only. This search returns all the instances the search term is found in the book, along with three lines of text around where the term is found.

I’m going to use this box to search on the term “winter plants” as an example:

Do you recognize this?

It’s basically a Google search – only 100 times better.

Every one of the listings is relevant, I found 274 for my winter plants search and nearly all of them would be useful to look at in some way if I was building content around “winter plants”.

Each of the pages can be clicked on to view it.
Statistically Improbable Phrases

They really are very nice people these Amazon guys. For your further benefit, just because they know that you want to do some content research, they have included another feature in the Search Inside!? section called “Statistically Improbable Phrases”.

These are phrases which occur a large number of times in the book you’re searching relative to all the books available for Search Inside!?.

So if for example you were searching for information on “gardening”, your SIPS list might include “soil layering”, “outdoor planting date”, “good hedge plant”, “areas with short growing seasons” etc.

These “SIPs” can then be clicked on to produce a list of all the books in Search Inside!?” that contain the phrase. The list contains each page that is found, and the pages can then be clicked on to view them.

STEP 4:

We’re now going to look at the SIPs. Remember these are effectively keywords that appear more times in this book than in most others, so they are highly specific for your niche.

You can then drill these down further and find where these search terms appear in all the books in Search Inside!?.

We’ll click on one of the SIPs to see what we get, this time we’ll use “good hedge plant”.

Here are the results for “good hedge plant” in SIPs:

We have found 11 books in Search Inside!? which use this phrase, all of which can be drilled down and re-searched with other search terms.
 Remember that although even at this early stage of its development Search Inside!? has millions of books covered, it is only a small percentage of the total Amazon book inventory.
By searching the SIPs in this way you can easily find more books that are covered by Search Inside!?

Just as an aside, if you copy and paste the results from the SIPs search above into Word or Notepad, instead of just giving you the headlines of each book it returns another “Google” type search with three lines of description for each. You can then read sections of each book at the one go without having to open them all individually.

Now you have another 11 books to read up on and find more great content.

Do you think you’d be able to knock out a few niche pages with this great facility?

If you don’t want to do it yourself, you can get a ghostwriter for example and email him/her this report to find content to rewrite for you. You could even specify the search terms you want searched on and then put them to work.